AI transparency

We believe AI-assisted content should disclose itself. There are two places where every article does so.

Structured data

Every article ships with structured metadata that marks it as AI-assisted. Search engines pick this up and rank with full information. Some (Google AI Overviews, Perplexity) prefer disclosed content because it's auditable.

Article body

We don't claim personal experience the brand doesn't actually have. If your brand has earned anecdotes ("we've worked with 200 e-commerce brands"), they stay in. We just don't invent them.

Footer note (optional)

Some teams prefer an explicit "AI-assisted, edited by humans" line in the article footer. You can toggle it on per-site in Sites → settings → AI disclosure footer.

Why we don't hide it

AI-detection scores are a moving target. Pretending content is fully human while it isn't:

• Risks Google's spam classification under the March 2024 core update.
• Misleads readers, which is bad business.
• Doesn't actually beat detectors longer than 6 months.

Disclosing while shipping high-quality, sourced, on-brand content beats hiding. Always.