Upgrade or downgrade

Upgrade

1. Settings → Billing.
2. Click Upgrade to on the card you want.
3. Paddle checkout opens. Complete payment.
4. You're redirected back. Quotas have already been applied via the webhook.

Downgrade

1. Settings → Billing → Manage subscription.
2. In the Paddle customer portal, change the plan or cancel.
3. The change takes effect at the end of the current billing cycle. Until then, you keep your higher quotas.
4. After the cycle ends, the webhook applies the new (lower) plan.

Mid-cycle upgrade behavior

When you upgrade mid-cycle, Paddle pro-rates the difference and we reset usage counters. You get the new quota in full, immediately.

If your upgrade crosses the Standard → Express delivery boundary (Starter → Plus / Pro / Business), the new delivery mode applies to new batches only. Any batch already in flight keeps its original mode — delivery mode is frozen on the batch at trigger time so a mid-run upgrade can't switch the pipeline halfway through. The very next batch you trigger will run on the new (faster) mode.

Mid-cycle downgrade behavior

We don't drop you to the lower quota in the middle of a cycle. You keep your current quota until cycle end, then the new (lower) quota applies.

If your downgrade crosses the Express → Standard boundary (Plus → Starter), in-flight Express batches finish as Express. New batches after the cycle ends will run on Standard delivery.

What happens to your data

Nothing changes — articles, keywords, sites stay. Only the quotas change. If your new plan has fewer sites than you currently have connected, no site is removed; you just can't add more until you delete some or upgrade.